About Us

YASSY'S STORY

Yassy's Fine Jewellery brand was founded by Yasmine Elghanayan. She studied jewellery design, diamond grading and gem identification at GIA, London, acquiring the title of Graduate Gemologist.

A WORD FROM YASSY

Throughout history, gemstones, especially diamonds, have been a symbol of power, wealth and love. They are scintillating, natural artefacts.

Each stone is brilliantly unique, paralleled by its own fascinating story going back millions of years. As far back as the first Century AD, Pliny the Elder said "Diamonds are the most valuable, not only of precious stones, but of all things in this world."

My brand is founded upon accentuating the beauty and individuality of these gemstones in an unaltered, clean and delicate state, allowing the wearer to exhibit a piece of Earth's history.

To be passed down to generations for thousands of years to come.

A piece of history frozen in time.